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Earthproof Exits to PS Brands

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Earthproof Proteins, the Halifax maker of protein supplements derived from sources with low environmental impact, has been acquired by PS Brands, the investment vehicle of entrepreneurs Pat Murphy and Scott Berty.

Earthproof was founded in 2019 by business partners Liz Gosselin and Sarah Riley. The company makes novel products like protein powders made from crickets and algae, and protein bars made from crickets.

“From our first meeting with PS Brands, we were impressed with their commitment to environmental sustainability, the ecommerce expertise they brought to the table, and their


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