Atlantic Canada looks set to post a banner year for startup funding, but one category of company represents a well of untapped potential: those led by women.
Companies with women in their c-suites are not only underrepresented in the innovation community, but also raise far less money on a proportional basis than do male-run businesses. Entrevestor’s 2020 Startup Data Report, released last month, shows that just 14 percent of Atlantic Canadian startups are female-led, and they raised just 3 percent of equity funding.
Rhiannon Davies, a co-founder and managing partner at the female-focused