After 16 years as an agency, Kula Partners of Halifax has launched a product called Synchrostack that helps manufacturers integrate the various components of their ecommerce systems.
Kula is a 15-person operation that in recent years has developed a niche for itself in web design and marketing systems for manufacturers. Most of its customers use WooCommerce, the world’s most widely deployed ecommerce solution.
“We realized if we were going to be effective with our clients, we need to be experts with one segment,” said Kula CEO Jeff White in an interview. “We decide to go all in on that